Bralirwa is Rwanda’s largest brewery and beverage company, producing a portfolio that includes Primus, Mützig, Legend, Amstel, Turbo King, and locally‑produced Heineken beers, as well as licensed Coca‑Cola, Sprite, Fanta, and the energy drink Cheetah. Incorporated in 1957 with its main brewery in Gisenyi, it has grown to dominate Rwanda’s commercial beer (≈94 %) and soft drink markets. It became the first company listed on the Rwanda Stock Exchange in January 2011 and is now 75 % owned by Heineken N.V., with the remaining 25 % publicly traded